Legal information
Cookie Policy
This page explains the cookie policy for visitors of Mature Male Power. It is not marketing copy. Below you will find what cookie files are, which ones this site uses, what they do, and how you can control them.
- Updated
- 4 November 2026
- Applies to
- maturemalepower.info and all pages on this site
- Covers
- What cookie files are, which ones we use, and how to control them
What cookie files are
A cookie is a small text file that a website asks your browser to store on your device. When you return to the same site, your browser sends that file back so the site can recognise your visit. Cookie files are not programs. They cannot run code, install software, or read other files on your device.
Websites use them for practical reasons: remembering a choice you made, keeping a session open while you move between pages, measuring which pages are read most, or showing advertising that is relevant rather than random. Some cookies last only until you close your browser tab. Others stay on your device for a set period, called their expiry, and are removed automatically when that period ends or when you clear them yourself.
Because Mature Male Power is a reading and reference site for strength training after 45, we keep our use of cookie files narrow. We do not build a profile of your training habits, your health, or your body. The sections below set out exactly what is stored, why, and how long it lasts.
The cookie files this site uses
Every cookie on this site falls into one of the four groups below. The table lists the group, what it does, an example of what it typically stores, and how long it usually lasts. Names may vary slightly because the technology behind them is updated from time to time, but the purpose of each group does not change.
Group
What it does
Typical content
Typical duration
Strictly necessary
Keeps the site working while you move between pages and records your cookie choices so we do not ask again on every visit.
A short preference value and a session identifier
Session up to 12 months
Performance
Tells us which guides and pages are read most, and where readers stop, so we can decide what to improve next.
A random visitor identifier, page address, time on page
Up to 24 months
Functionality
Remembers small choices such as a preferred text size or a collapsed panel so the page opens the way you left it.
A preference value for the setting you changed
Up to 12 months
Advertising
Set by advertising partners to limit how often you see the same advert and to measure whether a campaign reached the right audience. They do not receive your training history from us.
An advertising identifier and frequency data
Up to 24 months
Durations are typical rather than fixed: a cookie is deleted when its expiry passes or when you clear stored data in your browser, whichever happens first.
First-party and third-party cookies
A cookie set by Mature Male Power is called a first-party cookie. It stays within this site and is used for the necessary, performance, and functionality jobs described above. A cookie set by another company whose service runs on our pages is called a third-party cookie. On this site that applies to analytics and to advertising.
Third-party providers act under their own privacy terms, and you can manage their cookies through your browser settings or through the controls those providers publish. We choose providers that let you opt out of personalised advertising, and we do not pass your name, email address, or any information you send us through the contact page into an advertising cookie.
What we never store in a cookie
- Your name, address, or date of birth.
- Any injury history, medical note, or training plan you may have discussed with us.
- Passwords, payment card numbers, or any file from your device.
Information you choose to send us through the contact page is handled under the Privacy Policy, not through cookie files.
Your control
Managing and deleting cookie files
You are in charge of what stays on your device. The banner shown on your first visit lets you accept or decline the optional groups, and you can change that decision later by clearing the site's stored data in your browser and reloading the page.
In your browser
Every major browser has a settings section for stored data. You can view each cookie, delete individual entries, or block third-party cookies entirely. The help pages of your browser explain the exact steps for your version.
Declining optional cookies
Refusing performance and advertising cookies does not lock any page. You can still read every guide, open the exercise library, and use the contact page. Only measurement and ad relevance are affected.
Private browsing
A private or incognito window clears cookies when you close it. This is a quick way to browse without leaving stored data, though it also means preferences are not remembered between visits.
Clearing cookies can sign you out of other sites and reset preferences you set elsewhere. If you only want to limit this site, delete the entries that belong to maturemalepower.info rather than clearing everything.
Questions about cookies
Do I have to accept cookies to use this site?
No. Necessary cookies keep the site functioning and are set when you load a page. Performance, functionality, and advertising cookies are optional, and declining them leaves every article and guide open to you.
How do I know which cookies are on my device right now?
Open your browser settings and look for the stored data or cookies section. It lists each cookie by name, shows the site that set it, and lets you remove it. Anything listed for maturemalepower.info came from this site.
Do cookies affect my training recommendations?
No. The programmes, exercise notes, and recovery guidance on this site are the same for every reader. Cookies only influence small technical details such as remembering a preference or measuring which pages are read.
How will I know if this policy changes?
If we add or remove a cookie group, the date at the top of this page is updated and the wording of the affected section is revised. Checking that date is the quickest way to see whether the policy has moved since your last visit.
Related policies and next steps
This cookie policy sits alongside the other legal pages that explain how Mature Male Power operates. If you want to know how personal information is stored, or what you agree to when you use the site, start with the pages below. For anything that is not covered here, our contact details are listed at the end of this page.
Still unsure about a cookie?
Send us the name of the cookie or the browser you are using and we will explain what it does and how to remove it. We answer messages during working hours, Monday to Friday, 9:00 AM to 6:00 PM.
Mature Male Power
- 15 Deansgate, Manchester, M3 1NW, United Kingdom
- +44 161 496 0834
- [email protected]
- Monday to Friday, 9:00 AM – 6:00 PM